Shoutz Adding Front Flip’s Customer Engagement Platform to Award-Winning Mobile Marketing Product Offerings
AUSTIN, Texas (January 15, 2015). Shoutz, Inc., an Austin-based award-winning marketing, technology and gaming company, announced today the acquisition of Front Flip, including the company’s pioneering customer engagement platform that combines loyalty, rewards, multi‐channel marketing, customer feedback and social engagement.
Based in Leawood, Kansas, Front Flip’s mobile app has been downloaded more than 1.3 million times and is in use in more than 800 retail locations across the U.S. Front Flip allows users to sign up for multiple loyalty programs, receive gifts, participate in on‐site, instant and earned reward programs, interact with social media, and share their experience and gifts with friends.
For businesses, Front Flip is a mobile loyalty and customer analytics solution. Front Flip enables businesses to build out their customer cloud, gaining valuable insights that help marketing teams develop targeted offers, retain customers and generate incremental sales.
Shoutz, Inc., is a marketing, technology and gaming company that provides mobile engagement solutions for businesses in the retail, entertainment and gaming industries. Shoutz’s mobile app, LotteryHUB, is an official app for Powerball and MegaMillions.
Shoutz’s award-winning marketing and technology teams help their partners make data-driven marketing choices to increase brand awareness and customer engagement, and to drive revenue through third party advertising.
“Shoutz is such an exciting company, with a deep understanding of consumer engagement and mobile strategies,” said Jon Darbyshire, Front Flip’s Chairman. “Combing Front Flip’s great technology platform with Shoutz’s successful marketing and business development engine, is a perfect match for continued deployment of the Front Flip product and expansion of the business,” Darbyshire said. Front Flip is a very strategic acquisition for Shoutz. This product reaches the core millennial customer that our lottery and gaming clients are looking for,” said Shoutz CEO Jim Mueller.
“On top of their great technology, Shoutz is gaining another asset: the energetic and talented Front Flip team. Building engaging and rewarding experiences is our mission and these great new members of Shoutz have already proven their ability to do just that,” Mueller said. The Front Flip team will be moving into Shoutz’s Leawood offices.
Shoutz, Inc. is an award-winning marketing, technology and gaming company that brings together the rewarding and fun experiences of mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries. With its innovative use of digital media, Shoutz gives lotteries the power to better engage their players, accurately measure their marketing efforts, and optimize their fundraising abilities. Shoutz is dedicated to driving brand engagement through digital, social and gaming programs on mobile. With offices in Austin, Texas and Leawood, Kansas, Shoutz is a member of the World Lottery Association. For more information visit www.shoutz.com.
About Front Flip
Front Flip is the next generation of loyalty marketing. We’re not another punch card on a mobile app. Instead, we help businesses drive visit frequency and increase same store sales through fun experiences, instant promotions, rich customer analytics and targeted mobile campaigns. Front Flip’s clients include some of the biggest restaurant and consumer packaged goods brands in the world. For more information, visit www.frontflip.com.